Archive for the Company News Category

I have a major consulting engagement that’s keeping me really busy. In addition, to being in the property rental business in the states and Uruguay, I’m also a business consultant. So if the articles seem a bit sparse for the next few weeks, don’t be concerned. I’ve got a full plate as we speak, so hang in there.

We have some good stuff on tap, economic observations/analysis, truly bizarre property sales stories, you name it.

Stay Tuned!

Steve

Chris and I in our courtyard, Piriapolis

We have a new advertising client coming on board with a residential project in La Paloma.

It’s a little early to talk about the project, except to say that La Paloma is well positioned in the last, inexpensive frontier on the Uruguay Coast, the Department of Rocha. La Paloma itself is the first logical stop because of its proximity to Punta del Este, about one hour by car. In addition, the town which has been established for many years, has most of the basics required for a comfortable community.

We’ll be following the progress of the project during the next year.

Stay Tuned!

Steve Bowman

The Advertising With Us Page is recently updated.

We’ve developed some new options for real estate Internet Marketing that are now spelled out. See if they make sense for your business or property.

Please check out the advertising page if you haven’t done so.

Thanks,

Uruguay Coastal Property went live on July 23rd, 2007.

We’ve been so preoccupied with our rental business here in Savannah, Ga, that the date slipped past without note. So let me take this opportunity to thank those of you that have done business with us in the last year, and our loyal readers.

Thank you for your business and your interest in property and real estate on the Coast of Uruguay.

Stay Tuned!

Steve Bowman

I feel like it would be fun to let readers in on the behind the blogisphere curtain. On the business side of it, you may see the advantage of  advertising with us if you have a unique property you want to sell that can be identified in a few key words.

This article is an example. The sole purpose is to maintain our ranking with the search engines for prized terms like luxury property uruguay. While I’m at it, let’s not forget luxury homes uruguay, mansions uruguay and estates uruguay. Oh, I almost failed to mention luxury real estate uruguay, the one set of key words that bedevils us. It is our business to make sure this happens, so there you have it.

Like so many other bloggers, I used to spend a lot of time weaving key words into articles to accomplish what’s been done with about 200 words. No more. Now I do a brief post dedicated to key words once in awhile, and the rest of the time I can focus on a good article without thinking about Google for one second.

Does this work? Yes sir’ee! We have first page rankings for all the above terms but one. A static website could take years to accomplish the same results and a clean sweep of all these terms is not likely.

What does it take to get to the juncture you’re seeing right now? Nine months to a year of work, averaging two articles per week, with stuff worth reading, in a clearly defined niche. That’s all.

Stay Tuned!

Steve Bowman

Well there’s nothing like being wrong to right the ship.

In a post a couple of weeks ago, I talked about the search engine terms we place very well with. A prospective client checked it out and found the assessment is correct. However, he let me know that we missed the boat on a Luxury Homes Uruguay search, a prized term with Google’s pay per click program.

(If you’re wondering why this matters, finding a property with ease through an internet search is a key leg in an international marketing program.)

We’ve check this out and here’s what we discovered. For some mysterious reason, we started showing up of the first page with a Luxury Homes Uruguay search, which is good. We’ll continue to watch and see if the favorable ranking continues.

The short coming we haven’t be able to rectify is the the Luxury Real Estate Uruguay problem.

Stay Tuned!

Steve Bowman

We’ve had a few inquiries about advertising unique properties on our site: estates, mansions…..luxury property.

If you have questions about how effective this may be, do a search for: luxury property uruguay, luxury real estate uruguay, mansions uruguay, estates, etc you’ll find we come on the first page, sometimes more than once.

All of this depends a bit on the day with Google. They have a problem giving up the luxury category for both real estate and property at the same time. Other search engines do not.

The same favorable results with another unique type of property will be equally effective because this is a blog. With an established site such as this, put up some posts about the property type and the search engines are attracted by the terminology magnets.

My interview with the International Herald Tribune’s - Raising the Roof, is now on line.

Here’s the link: Property Investment

The interview will also be in the print addition that comes out of Paris.

Stay Tuned!

Steve Bowman

Kevin Brass, columnist for the International Herald Tribune has asked me to do an interview for Raising the Roof, an international real estate blog in his publication.

I’m pleased to receive the kind invitation and look for to collaboration with Kevin on future projects.

Will let you know when the article is posted.

Stay Tuned!

Steve Bowman

As we mentioned last week, we’ve just entered in to an exclusive international marketing agreement for an Estate in town. As far as luxury real estate goes, this one is a bargain by international and Uruguayan standards as well.

There are very few view properties with this much land, 43 hectares. And if you find one with half as much land, it will be in the Punta del Este or Puta Ballena area. The price will be $10m or more. As far as luxury estates go, this one is a bargain at $2.26m.

Here’s the link for the View Estate.